KFC has been in Vietnam for 14 years having opened its first branch in Ho Chi Minh city, better known as Saigon in 1997. Compared to some Markets we've visited this makes KFC vietnam positively middle aged and we hoped that with that maturity had come distinction and refinement.
From the outside, housed alongside a global financial institute in a grand colonial building boasting balconies with commanding views over the central lake it certainly looked the part.
We entered into what was a small vestibule containing the tills and the entrance to a stair well that took us up to the restaurant. We were greeted by two smiling team members with a good standard of english who make for a pleasent transaction. The whole meal cost me nearly two hundred grand (dong that is, the Vietnamese currency of which there are about 33,000 to the £)
We made our way up the stairs into the main restaurant which extended over a further two floors. We were confronnted with a food pick up area, although as we weren't visiting at peak time and our food was not yet ready, with broken English the staff let us know they'd bring it over to us. We took our seat on the balcony and watched the chaos below whilst we waited for our food.
We didn't have to wait too long before it was served to us on bespoke KFC plastic crockery with raised plastic ridges to neatly compartmentalise our food with a scoop of mash and gravy in one, fries in another and our burger in a third. Drinks were served in branded glasses (which I sincerely regret not bringing one home) and there was a perfectly presentable condiment station.
Asians in general seem much less squeamish about colour , presentation and texture of meat than us in the West and are happy to strip a carcass to the bone. I am unhappily at the other end of the scale, A cross that is in fact very bearable in the UK due to our delicious chicken breast fillet burgers. However, when in Asia on business I've frequently felt how I imagine vegetarians may feel in Texas, picking carefully at my food and taking tentative bites to see if the food is palatable. Unfortunately again in Vietnam as elsewhere in Asia even the burgers consisted of hunks of the dark meat lumped together into a patty shape and fried in original recipe.
I shan't dwell on the burger although it was clearly the weak link in the meal, there were redeeming features. Shoestring fries that were nicely browned and crispy were accompanied by a smooth mash and tasty gravy. And he best part of the meal? Pudding - egg custard tarts based I assume on the Chinese copy of the Portuguese colonial treat 'Pastel de Nata' that now seems to have spread across the whole of East Asia from the original Portuguese enclave of Macau. These were hot, fresh, crispy and delicious.
In comparison to the west the prices were very reasonable with two meals and pudding being about half the cost you may expect to pay in the UK. In comparison to the local prices, this was maybe a little pricey, but bear in mind this is a city where you can buy a beer for 15p!
KFC vietnam
Value 5 /10
Taste 4/ 10
A long way to go!